Threads Character Counter

Count characters for your Threads posts in real-time. Check against the 500 character limit and optimize your content for Meta's text-based platform.

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Threads Character Limits

Content TypeLimit
Post
Standard text posts
500
Text Attachment
Long-form text attachments
10,000
Reply
Replies to posts
500
Bio
Profile biography
150
Username
Your @handle
30
Links per Post
Maximum links allowed
5
Hashtags per Post
Recommended hashtag count
5

Tips for Threads

  • 1Threads posts are limited to 500 characters - similar to the old Twitter limit.
  • 2Use text attachments for longer content up to 10,000 characters.
  • 3Unlike Twitter, Threads doesn't count links against your character limit.
  • 4Keep posts concise - shorter posts often get more engagement.
  • 5Use line breaks to make longer posts more readable.
  • 6Hashtags work on Threads but aren't as crucial as on Instagram.
  • 7Cross-post to Instagram for maximum reach from the same account.
  • 8Threads shows a real-time character counter as you type.

Want to Learn More?

Read our complete guide to Threads character limits, best practices, and tips for maximizing your content's impact.

Threads Character Limit 2026: Posts, Text Attachments & Bio

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Threads: The 500 Character Sweet Spot

500 characters. More than Twitter's 280, less than "write a novel" territory. Threads landed in a nice spot - enough room to actually say something, not so much that you ramble. I kind of like the constraint.

If you need more, there's this text attachment feature that goes up to 10,000 characters. Basically lets you write a blog post and attach it. Most people don't need it, but it's there.

How Threads Differs From Twitter

  • More room: 500 vs 280. Almost double Twitter's free tier.
  • Links are free: They don't eat your character count. Nice touch.
  • Instagram connected: Same login, cross-posting built in.
  • The vibe: Less "news and arguments," more "casual conversation." At least for now.
  • Hashtags: They exist but aren't as important as Instagram. Don't overthink it.

What Works on Threads

Authentic stuff. Personal takes. Threads seems to reward conversational content over polished marketing speak. Keep it short even though you have 500 characters - just because you can use them all doesn't mean you should. Lead with your point.

How Threads Counts Your Characters

Here's where it gets interesting. Emojis on Threads count as one character, not two like on some platforms. I tested this with a string of 🔥 emojis and sure enough, each one only ate one character. Saves you space if you're the emoji type.

Links are where Threads really shines. You can drop a full URL and it doesn't touch your character count at all. Twitter used to shorten links to t.co URLs that still counted against you - Threads just lets you paste away. Mentions work the standard way, counting as the full @username length. When you upload an image or video, it doesn't affect your text limit, which is honestly how it should work everywhere.

The Unicode handling is pretty standard. Japanese, Korean, Arabic, all count the same as English characters. No weird double-counting like some older platforms used to do. One character is one character, regardless of what language you're writing in.

Growing Your Threads Presence

What performs well on Threads is different from Twitter. The crowd here wants genuine conversation, not viral dunks. I've noticed my best-performing posts are the ones where I just talk about something I actually care about, not trying to game engagement. Questions work really well. Stories from your day. Behind-the-scenes stuff. The algorithm seems to love replies - if someone comments on your post and you respond, that conversation gets pushed to more people. So actually engaging with your audience matters way more than just broadcasting.

The Instagram crosspost feature is sneaky powerful. Your Threads post shows up on your Instagram profile, which means your existing Instagram followers can see it even if they haven't joined Threads yet. That's free reach. The tone here leans more casual than LinkedIn but less chaotic than Twitter. I think of it as the group chat vibe - people want to feel like they're talking with you, not being marketed to.

Timing matters less than you think. Unlike Instagram where posting at specific times can make or break your reach, Threads seems more forgiving. Post when you have something to say. The feed isn't purely chronological, so your content can surface hours later if it's getting engagement.

Frequently Asked Questions

What's the Threads character limit for posts?

Standard Threads posts have a 500 character limit, which is almost double Twitter's free tier. If you need more space, you can attach text attachments that allow up to 10,000 characters.

Can you edit Threads posts after publishing?

Yes, Threads allows you to edit posts after publishing. Just tap the three dots menu on your post and select "Edit." The platform shows an edit history so people can see what changed.

Do links count toward the Threads character limit?

No, links don't count against your 500 character limit on Threads. This is a major difference from Twitter, where URLs take up space even when shortened.

How does Threads compare to Twitter for character limits?

Threads gives you 500 characters for free posts, while Twitter's free tier only allows 280. Twitter Blue subscribers get up to 25,000 characters, but Threads' text attachment feature offers 10,000 characters to everyone at no cost.